An all new website for MasterPeace Studio
Case Studies

An all new website for MasterPeace Studio

Looking for a fun and mindful art experience in Belgravia? Look no further than MasterPeace! Whether you're an adult or child, their classes are designed to help you learn how to create art mindfully. The studio has a relaxed and welcoming atmosphere that's perfect for unleashing your creativity and making your own personal artwork. If you're looking to upgrade your website and take your bookings or e-commerce business to the next level, Baluu is here to help. Just ask Zena El Farra from MasterPeace - she's already taken advantage of our powerful functionality to give her website the glow up it deserves. Check out her inspiring story below!

Ruta Jogminaite
7/30/2025
5 min read

Got an existing website but feel ready to level-up your bookings or e-commerce pages? Baluu is for you. Integrate Baluu features directly into your existing site, for a secure, fully-branded, seamless experience your customers will love.

It’s effortless to embed Baluu functions into your existing website:

  • Baluu features are compatible with all major website builders e.g. Wordpress, Wix, Squarespace, GoDaddy and more. 
  • Baluu pages can be embedded onto your website in minutes. There’s no need for a web developer or any coding experience.
  • Baluu pages are **fully brandable **so you can create a consistent online experience for your customers as they explore your website from homepage to checkout.

There comes a time when all small businesses outgrow the capabilities of their existing website. Perhaps you started out on a shoestring, doing lots of your admin manually, and splicing different services together to make your website work. But there’s no need to start-over.

With Baluu, we can take your existing website and give it the glow up it deserves: with the functionality you need to take your bookings or e-commerce business to the next level. That’s what Zena El Farra from MasterPeace did. Read her story below.

Company Profile

MasterPeace is a drop-in mindful art and painting experience in Belgravia. With classes for adults and children, MasterPeace aims to help everyone learn how to create art mindfully. MasterPeace has a relaxed and welcoming studio environment, which creates the perfect atmosphere for guests to make their own personal artwork.

MasterPeace is fronted by professional artists and innovative thinkers. The MasterPeace team have created a new way for complete beginners to start drawing and painting in no time! Students can use light as a guide to turn their photos into paintings. As well as their in-person studio workshops, MasterPeace now offer At Home learning kits and experiences, perfect for mindful learning at your own pace.

The Challenge

MasterPeace was founded by Zena El Farra who believes in the power of mindful painting! Zena champions creative expression and promotes the idea that the process of creating art through painting and drawing is an enriching experience and rewarding avenue into mindfulness. 

After conceptualising the method of using light and projectors to guide students through drawing and painting, Zena decided to go onto Dragon’s Den. With the added traffic, Zena realised MasterPeace needed a robust all in one booking system where students could seamlessly book mindful workshops.

‘In the weeks before the show aired, I knew I needed a website that could show-up on the big day, when hundreds of thousands of new customers were due to find us online, prompted by the program. I wanted to know that my website could handle that level of traffic, given that, notoriously, all Dragons Den business’ websites crash on the night.’ - Zena El Farra

Solution

Baluu is a powerful and reliable all in one booking software which makes managing customers, bookings, schedules and so much more a simple and easy process. MasterPeace found that many of the features Baluu has to offer immensely helped them grow and manage their business. 

Not only does Baluu have a sophisticated website builder where businesses can create a fully branded website, this booking system also helps users send automated customised emails, manage bookings, sell products and kits, produce sales reports and so much more! 

‘I wanted an effortless and elegant customer experience, that told our brand story, did our product justice, and made it absolutely frictionless for a new customer to get started with us. Whether that’s booking a class, buying a product or a gift card, our website feels like it was designed bespoke with a web developer, just for our needs. But it was as simple as signing up for Baluu. I got all the functionality I needed for my growing and changing business, all in one place - so I could finally switch off all the many confusing plug-ins that previously powered different parts of our site.’ - Zena

As well as organising bookings and scheduling timetables, Baluu makes managing many aspects of your business effortless! MasterPeace and many other businesses that already use Baluu have found that they have drastically cut down their admin time, meaning they can spend more time teaching and growing their business. 

*‘My admin team were delighted: finally, no more manually typing up invoices and chasing people for payments! No more paying a web developer to change the code on our website every time we want to launch something new! Finally something we could manage ourselves, on the go, that could grow, change and adapt - as fast as we are doing.’ *- Zena

Results

Once MasterPeace started using Baluu, they experienced an immediate and positive impact on their business. Zena and other members of the MasterPeace team found managing their bookings, organising their timetable and communicating with customers easier than ever before! 

The benefits of using Baluu go further than managing your business, MasterPeace also saw a huge and sustainable increase in their bookings and sales since using Baluu!

In less than 12 months using Baluu, MasterPeace increased their sales by 500% and have continued to see a steady growth in their bookings! 

Looking for a booking system that will help you manage bookings and increase your sales? Baluu is a simple software that can make a big difference to your growing business. As well as class bookings for teaching businesses, Baluu is also designed for businesses who host a range of experiences and events.

Get started with Baluu today to grow your business and manage your bookings!

About Ruta Jogminaite

Expert in booking systems and appointment-based business optimization.

Related Articles

"Baluu has completely changed the way I run my business!"
Case Studies
"Baluu has completely changed the way I run my business!"

The London School of Mosaic has experienced the benefits of using Baluu's customer relationship management (CRM) tools. See how Baluu can enhance not only how you manage customers but also their booking experience. Handling customer management, rescheduling, and communication manually can be repetitive and time-consuming. But with Baluu's booking system, businesses can communicate efficiently and effectively with their customers. Baluu allows you to create branded automated reminder emails, organize customer data, and track sales effortlessly. Let Baluu simplify your administrative tasks and improve your customers' experience.

Ruta Jogminaite
30 Jul
Baluu supports Saddleworth Cookery School to new heights!
Case Studies
Baluu supports Saddleworth Cookery School to new heights!

At our cooking classes, we welcome people of all abilities and take great joy in seeing our students gain confidence in the kitchen. Not only is it a great place to learn new skills, but it's also a fantastic social environment where you can connect with others. Pam Jones, our instructor, not only teaches a variety of cooking techniques, but also spends a lot of time managing bookings and handling administrative tasks. Thanks to Baluu, Pam has transformed the way she organizes bookings, supports her students, and manages admin. Let us show you how Baluu can revolutionize the way you manage your team, bookings, and administrative tasks too!

Ruta Jogminaite
30 Jul
Baluu supports The Botanical Boys in opening their new shop!
Case Studies
Baluu supports The Botanical Boys in opening their new shop!

As businesses grow, the burden of time-consuming administrative tasks can become overwhelming. What should be straightforward organizational tasks often fall through the cracks or take up valuable time. Fortunately, an all-in-one booking software like Baluu can significantly reduce the time spent managing timetables, rescheduling bookings, sending emails, and more. Many businesses that offer events, experiences, and classes are already using Baluu to streamline their administrative processes. Ben and Darren from the Botanical Boys have already experienced the benefits of Baluu and its ability to handle their business's admin tasks. Let us show you how Baluu can help you save time and focus on growing your business!

Ruta Jogminaite
30 Jul